There are many site owners today that strive to get a better rank in search engines and they use only ethical methods in order to achieve their goal. There are quite a few options you have at hand for this and each of them is going to show different results, but there are times when your efforts can be destroyed due to things that are out of your reach.
Link building is very important for a site’s popularity since this is one of the things that will show search engines how valuable your content really is. If you create a relationship with some of the best ranking sites over the web and you do it naturally, your page rank will be a lot better since you prove your worth for the users in your line of work.
But what happens when your site gets links that are not from popular sites? What happens if you create spam links in order to look better in the eyes of a search engine? There are quite a few methods you can use for this, but it will work for a few minutes. If you want to build a site that will stay on the web for a long time, you should avoid this.
Check out links as often as you can
Even if you focus on ethical methods alone for link building, there are times when you wake up with thousands of bad links tracing back to your site. This will lower the rank in search engines since you will be viewed as a site that uses black hat methods to get ahead and the results will be very hard to erase from the history of your web presence.
This is why you have to check out links as often as you can and have to get rid of the bad ones. One of the options is to disavow the ones you are sure are not going to help you, but what will you be able to do when thousands of such links appear on a daily basis? What are the options you have at hand when you want to clean up your backlinks?
One of the first things you have to keep in mind is that there are many search engine bots that will create many bogus links to your site and this will damage its reputation more than you can imagine. Since you do not want your SEO efforts to go down the drain due to reasons out of your reach, you must eliminate them from the equation to be safe.
There are two different ways to do it and you will find both of them on the forum of Webmaster World. This topic will also show you a list of bots that you should stay away from so you can be sure they will not create bogus links for your site, but there are many others over the web. If you have found any on your own or you want to share a few thoughts on the topic, join the forum now.