How to Minimize the Coronavirus Pandemic and Financial Crisis Impact on Your Online Business with the help of Professional SEO Services
- 1. What Effects Will Coronavirus Have on Your Business?
- 2. Why Should You Increase Your SEO Efforts?
- 3. Why Should You Use SEO Instead of Other Online Marketing Methods?
- 4. Why Should You Find an SEO Agency as Fast as Possible?
- 5. Where Can You Find a Professional SEO Agency?
- 6. 20% Discount for Professional SEO Services During This Pandemic Offered by GAMIT
1. What Effects Will Coronavirus Have on Your Business?
As you may already know, coronavirus is very contagious, having the ability to spread from human to human very easily. Because of this, most countries that are affected by this virus are forced to close the majority of shops and other businesses.
Almost every business where people would gather will be temporarily closed. This action is done to prevent the virus from spreading too fast. This will help the medical staff all around the world to take care of as many patients as possible. Without this temporary closure, the virus would spread too fast and the number of lives that it would claim would be much higher.
Although this action is done to help the population, the effects that it has on the global economy are negative ones. Many businesses will suffer loses and a significant part of them will be forced to close definitively, especially physical ones. Online business that use professional SEO services or other online marketing methods will have an easier time.
If you have a street shop or any other business that has its main income coming from physical locations where people gather, then your losses will be very high. Of course, there are some methods through which you can lessen these losses, maybe even avoid them completely.
You should understand that although most physical businesses will lose money, those that are online-based will thrive. As searchjournal expresses here: “People still need products and services”. With the danger that comes from getting outside of our homes, the number of people that will buy from the online shops will rise significantly.
The online opportunity
For these businesses it is an opportunity to help as many people as possible and, at the same time, grow their business as much as possible. Many online marketing methods can help an online business to make use of this opportunity.
The two methods that we recommend are:
– PPC. Pay Per Click is a method through which you pay a platform for every person that it redirects to your website. It is a very good short-term investment type method. The main pro of this method is the fact that you can implement it very fast. Also, the ROI will show itself in a very short amount of time. Of course, the amount of results depends on the skill of the marketer. The bad part about this method is that you must constantly invest money, thus in the long term, the investment will be much higher than other methods.
– SEO. Search Engine Optimization is the best long-term online marketing method. It consists of certain modifications and additions that are meant to convince the search engines’ algorithms that your website is the best resource for the searches made on certain keywords. The good part about this method is the fact that it will affect your business in the long run. Using this method you will be able to attract many new potential customers with lesser and lesser investments. Even if you stop investing in SEO services, you will still receive massive benefits for many months. But its ability to attract clients in the short term is lacking in comparison with PPC.
Although for some will be impossible, but most businesses have the ability to move online. What this means is to expent the methods of selling online and implementing methods of delivery. This step will help you make this necessary transition. Keep in mind that sooner or later it will mandatory, so it is better to take this crisis as an opportunity to move parts of your business online.
This step will not only help you keep your losses at a minimum but it will also help your business in the long run. Imagine that after this period you will be able to continue your physical business but you will also be able to do it online as well. You can see it as an expansion of the business.
Also, this period is very good because it will be easier to make the transition. The number of customers will make it much easier for you to “take roots”. Also, you can make use of the information obtained in this article to develop your online business as fast as possible.
2. Why Should You Increase Your SEO Efforts?
As mentioned above, there are more and more people that are making their shopping online. Thus every online marketing method will be able to obtain increased results. In our opinion, the best method that any online business can use is professional SEO.
Every online business should either make their own SEO strategy or acquire SEO services from professional SEO agencies. The first method will not cost money, only time and effort, but the results that a single person can bring will be very limited in comparison with those brought by an agency.
Keep in mind that we do not encourage the use of only this method. The best strategy that an online business can use in this period is to continue to use the online marketing methods used in the past but to focus a larger amount of resources on their SEO.
This will help a business cement their place in the market. The results brought by SEO services are mostly long term. But once the effects start to be seen, then your online business will skyrocket. Moreover, the amount of money that you need to invest in this method pales in comparison with other methods.
Also, your actions should as swift as possible. Keep in mind that every other online business s in the same situation as you. If your competition takes the lead at this moment, then you may not be able to compete with it in the future. The best thing that you can do is to be the first on that starts increasing their professional SEO efforts.
3. Why Should You Use SEO Instead of Other Online Marketing Methods?
Better questions that you should answer are, what are the financial goals of your company? Are you looking for short time profit or long term profit? These questions are very important because they will determine the methods on which you will focus more.
Short term profits
If you are looking for short term profits, then you should use PPC methods. For example, Google Ads or Facebook Ads. Although these methods can be used for long term purposes the ROI of this type of investment will not be worth it.
The best way to use these methods is by obtaining as much profit as possible in the shortest amount of time. This method is especially efficient now because the number of potential clients is on the rise. But you must keep in mind that by doing this you will not be able to obtain dedicated clients.
Long term profits
If you understand the importance of long term goals for a business, then you should focus on professional SEO in this period. There are several advantages that you will obtain now :
– Speed. SEO services are generally slow. They need months to produce significant results and, if done by amateurs, even years. But now, with the rise of online customers, the results brought by professional SEO will come much faster. Also, if you wait too much, then your competition may take advantage of this opportunity in your stead.
– Branding. The most important factor that decides the success of a business is the number of people that have heard about it. Of course, the same importance should be accorded to the opinion that these people have about the business. This global crisis can be an opportunity for you to establish your brand. The number of people that remembers it as well as their opinions about will be positively affected if you use SEO services.
– Cost-efficient. Unlike PPC methods where the more money, you invest the bigger the results you get, with SEO the amount of money that you will pay remains constant. On the other hand, the results that you will obtain now for the same amount of money will be much more and better. We suggest you make use of this opportunity as fast as possible, otherwise the prices of SEO services will start to rise accordingly.
4. Why Should You Find an SEO Agency as Fast as Possible?
Firstly, you should look for an SEO agency instead of trying to do your own SEO. Professional SEO requires a very large amount of knowledge and experience. So, if you are not an SEO expert yourself, then your best alternative is to look or a professional SEO agency.
Even if you are a professional SEO marketer with years of experience, but if you do not have a team, then it will be much faster and efficient to look for an agency and acquire their SEO services. The speed of a single man can’t compare with a full team, thus the results that you will be able to obtain by yourself may not be worth it.
Speed is the key nowadays and you want to make use of this period as much as possible. Those that will be able to understand that this period can be an opportunity for them will be able to help many more persons and make much more money while also building the brand of their business.
If you are one of them, then you should start searching for a good SEO agency right now. Not every agency will be able to provide the same level of results and you want to find those agencies that are able to make full use of opportunities like this one.
5. Where Can You Find a Good SEO Agency?
Because SEO is so complex, sometimes is hard to make the difference between a good agency and a bad one. But you do not need to worry, there are some steps that you can follow and be able to find a good agency:
Check the results
One of the biggest differences between a professional SEO agency and one that only has superficial skills are the results that they expose to their potential clients. Most SEO agencies will post on their site the most recent results of their SEO services. This has a double role. First, to showcase their skills and second, to show that their skills are relevant in the present.
If the agency that you looked at does not present their results, but other results that they published on their sites are older than a year, then their skill may nob be relevant nowadays. This happens because the SEO industry evolves very fast and the skills and knowledge needed now are much more complex than a year ago.
Speak with other clients
You can also look for reviews, but the best way to find information about an SEO professional agency is to speak to their clients. It would be best to find past clients and present clients. By doing this you will be able to understand how good the agency is while also peak at the evolution of their services.
GAMIT presents both the results and the reviews on their website. There you can also find more information about our services. Moreover, we encourage you to speak with our clients. Almost all of them will gladly recommend our services to you.
In conclusion, it is your best interest to invest in the online part of your business and make use of professional SEO services to prepare your online business for long term success. You do it yourself with online resources like this one or you can let use take care of your website’s SEO for you. We gladly help our clients obtain the best quality results at very affordable prices.
20% Discount for Professional SEO Services During This Pandemic and Financial Crisis
GAMIT, our professional SEO agency, is ready to support online-businesses to minimise losses during this pandemic and financial crisis. With our top of the range SEO solutions we will achieve a maximum ROI and reduce your online-advertising costs.
We offer 20% discount to all our SEO services which include:
Fully Managed SEO – we guarantee achievable results or money back guarantee.
Guest Post Services – discover the powerful and long-lasting results of our high-DA guest posts publication services.
Professional SEO audit – we will make a technical SEO audit of your website identifying the on-site SEO problems and solutions for these; we will identify your top competitors, top converging keywords for your business and propose a complete SEO plan to increase your on-line visibility.
Content Writing Services – our professional SEO writers are ready to provide content writing services for your website, blog and online-marketing strategies.
Link Building Services – we offer efficient link building packages which are focused on publishing optimised content on high-quality websites.
If you are not sure about our services then you might want to read more about our company or check the SEO results that we achieve for all our customers. Contact us for more details right now and we will reply in maximum 24h!
About the Author
I am the co-founder and managing director of Gamit. My technical background in routing protocols (with a PhD in engineering obtained at the University of Leeds – UK) helps me really understand the SEO strategies which are needed to obtain and maintain a website on the first page of Google for its main keywords. My main role in the company is to research, analyze and test innovative ways on how to help websites get top Google ranks using only white hat SEO techniques.
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