UK SEO Case Study: Londondentalinstitute.com

The Customer

London Dental Institute is a respectable organization based in London UK that provides online dentistry courses. It understands the power of technology, and it mastered its use even for teaching purposes. Through this organization is possible to learn dentistry courses from almost anywhere in the world. Moreover, the courses are up to date, providing the newest and most relevant knowledge in the field.

The Requirements

When the collaboration started, the SEO state of our client was almost nonexistent. Meaning that we needed to start from 0. The requirements of our client were high. But they understood that SEO is a method that requires time to show effective results. Our collaboration still continues. And besides the results produced until now, we expect continued growth in the future.

Organic Traffic Increase

Monthly Google Visitors (organic)

% Keywords Increase

Indexed by Google

Keywords

Google First Page

New Monthly Visistors

Google Organic

New Keywords

Indexed by Google

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Solutions and Results

The first steps of our collaboration were to create a custom plan and strategies. For that, our agency did a thorough research of our client’s website, competitors, and the industry as a whole. We found the unique points of our clients, and we introduced them in the strategies. The goal of this method is to showcase and market the edge that our client has over its competitors.

Although the collaboration period is still short, the results produced by our SEO efforts proved the efficacity of the decisions that we made. In only 6 months, results could already be seen, and a constant growth started to become visible. Meaning that the future is bright. And that our SEO efforts will help our client grow and eventually reach the top of the industry.

At the start of the collaboration, our client had only 4 keywords indexed in search engines. And their ranks were also disastrous. But after our SEO work in the last year, 51 keywords were indexed, representing a growth of 89%. Also, the number of monthly visitors reached 79, from an initial 5. In the future, we expect a constant growth of the results produced for our clients.

Conclusion

The first thing you need to understand from this example is that SEO takes time to show results. It is not a short-term method such as PPC. But a comparison for the long-term reveals the massive advantages of using SEO. Although the first months of our SEO efforts didn’t make the client the leader of the industry, the constant growth will eventually produce this result.